Sustainable Fashion

3 Things To Consider When Cleaning Out Your Wardrobe Sustainably

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It is great to give your wardrobe a good clean out every now and again, as it helps you to keep everything organised and you can find old gems you forgot you had. However, many people simply throw away any clothes they no longer want, which is one of the worst possible things you can do for the environment. So, we are here with 3 things you should consider to help make the process as sustainable as possible!

Sell What You Can

Our first tip is to sell what you can! If there are items you have fallen out of love with, don’t fit very well or don’t make you feel very confident, then sell them. You can do this on local marketplaces, or online using apps like Depop and Vinted, who will take a small cut of your profit. You might think that someone wouldn’t be interested in buying a particular piece of clothing, but you’d really be surprised at what people are looking for and are willing to buy! 

You can then use any of your profits to buy more clothing in a sustainable way, whether that’s going thrift shopping, going to charity shops, buying from sustainable brands or buying second hand. Just make sure that you don’t support fast fashion companies with your purchases. 

Donate What You Can

You should also donate if there are any items you are struggling to sell, or if you would simply prefer to donate, as this is another really sustainable option that also helps charity. Make sure everything is clean and in good condition, then take it down to your local charity shop where it can be bought by someone who will get really good wear out of it. 

If there are any pieces that are damaged or really worn, then you can also take it to your charity shop in a separate bag where it may be able to be sold as bits of material for seamstresses or for textile purposes! One persons trash is anothers treasure, so even if you think something might be useless, especially more expensive materials like silk or denim, then it will definitely be useful to someone else. 

Try Everything On

The most sustainable thing you can do is to keep the clothes you already have, and one way to do that more is to try everything on! You might have an idea that something looks a certain way and thats why you no longer want it, but when you actually try it on, you will be pleasantly surprised. You might try on one of your bodycon dresses and it could fit differently to how you remember, or when you try it on with different items that you’ve never styled it with before, it will look like a completely different outfit that you might fall in love with. So, once you’ve got a pile of things you’re not sure whether to keep, try them on one more time to make sure it’s definitely the right decision. 

A Guide To Shopping For Sustainable Jewellery

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Jewellery accessories are a fantastic way to show off your unique style and turn an average day-to-day outfit into something a little more special. But, the jewellery you choose to buy and wear on a daily basis has a long-term effect on the earth, as well as the lives of the people who make it. 


Whilst ethical and sustainable jewellery might be more expensive in the short term, in the long term, your jewellery choices have a profound impact on the way an industry can evolve and change, particularly in an industry, such as the jewellery industry, that is known for unethical practices including diamond mining, water polluting etc. 


By choosing to invest in ethical and sustainable jewellery, you’re choosing to buy jewellery that will last longer and which will have less of an impact on the environment. Let’s have a look at a quick guide to shopping for sustainable jewellery pieces.


Go For Gold

Or white gold. Or Sterling Silver. Anything as long as it is real and good quality. When buying jewellery, you should be looking to buy pieces that are made of good, quality materials anyway, but if you’re looking to buy more sustainable pieces, then choosing solid metal as opposed to jewellery that is plated will not only ensure that the jewellery will last longer, but that it will also retain its value in the future. Solid gold jewellery, or real sterling silver or platinum jewellery, will always have some value and, in the future, you can always consider melting down the raw material to create something unique and new. 


Local Designers

If you want to make more sustainable jewellery choices, then one of the best and easiest ways to start is to stop buying from big companies that mass produce their jewellery pieces and, instead, look to find local jewellery suppliers. 


Often, by shopping with local suppliers, you can ensure that the materials used are sustainable and most will be happy the provide the source of the materials. Many local jewellery designers, in addition to being jewellery designers, will have other talents and interests to add to their designs and, with local designers being so passionate about their craft, you’ll also get to learn more about the history and inspiration behind the jewellery designs. 


Learn About The Practices Behind Ethical Jewellery

There are many reasons as to why jewellery production may not be ethical and there are many practices involved which can contribute to things such as pollution, poor working practices and over-mining. 


For example, mass-produced diamond jewellery may contribute to over-mining in certain areas around the world. As a result, diamond mining can have huge impacts on ecosystems, with some extreme cases seeing diamond miners re-routing natural rivers, polluting waterways and causing disastrous effects on fish and local wildlife. 


If you want to start making more ethical jewellery choices, then look to choose brands or pieces that use sustainably sourced diamonds or lab-grown diamonds instead. For modern jewellery pieces, a lot of contemporary jewellery brands are now using sustainable diamonds and gemstones in their designs. 


Simple Ways To Make Your Wardrobe Clean Out More Sustainable

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If you’re thinking about cleaning out your wardrobe and want to do it in a more sustainable way, then you’re in the right place! As the saying goes, one person's trash is another person's treasure, so there is definitely someone out there who will want what you no longer need. We’re here with a few simple tips that can help the environment and also even make you a bit of money! 


Donate What You Can! 

Our first tip is perhaps the most obvious; donate whatever you can. Anything that you no longer need, like or feel great in, take to your local charity shop. Just make sure that everything you are taking is in decent condition and clean (for anything that isn’t, we have another option which we will come onto!). Whether you’re clearing out your luxury womens tracksuits or your old gymwear, these pieces are still likely to have a lease of life in them! 


There are also quite a lot of other places aside from charity shops that accept second hand clothing, particularly refuges for people who are leaving all of their belongings behind, such as refugees or victims of domestic violence. When clearing out your wardrobe, collect everything that you think can be donated, take it to somewhere local and you will be making such a difference for these charities and the environment. 


Sell What You Can To Invest In More Sustainable Clothing

Our next tip is to sell anything that you think is worth it and use the profits to invest in more sustainable clothing. There are so many places online where you can sell your clothing, such as Depop or Vinted. You’d be surprised at what people buy, so just because you think something isn’t quite in its best condition, as long as you reflect that in the price, then might be in a chance of selling! You can also do swaps on these platforms, so you could find something you’ve been looking for and exchange it with someone. 


If you don’t have much time to manage your sales (once you commit a few hours to setting up your account, taking photos and uploading everything, it really doesn’t take much time at all), then some high street shops exchange old clothing for vouchers. For example, at H&M, you can take a bag of old clothing and get a £5 voucher in return, then the clothes will be recycled! 


Take Anything Broken To Local Seamstress

Last but not least, if you have any clothing that is broken or ripped, then you can take the scraps to a local seamstress. Some charity shops also accept them so it is worth asking. Scraps of clothing and textiles can be used to create amazing things, either if they are recycled or they can be used to create new items. So, even if you think something is not able to be sold or donated, the item is not necessarily at the end of its journey! 

Three Ways Your Fashion Brand Can Be More Sustainable

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2022 is the year when every business needs to be focusing on being sustainable. If you own a fashion brand, you have probably been thinking about new and innovative ways to help your brand become eco-friendly. Luckily for you, we have compiled a list of things that you can do to become more sustainable.

Make The Most of Sustainable Materials

Sustainable materials are one of the easiest ways to ensure that your brand makes the right moves to being eco-friendly. However, this particular method is more expensive than using cheap materials, something that many fast fashion brands will do. 

Sustainable materials are from renewable resources and they won’t damage the environment once they are disposed of. Furthermore, there are many sustainable materials out there that can be used. These are recycled and upcycled materials which are from second-hand clothing. Bio-based materials include cotton which hasn't been grown with any chemicals. Finally, using materials which are biodegradable and won’t harm the environment. 


Limit Down Water Consumption

Water consumption is exceedingly high within the fashion industry which is why you limit how much water you use. Although this may be difficult for a fashion brand to limit their water consumption, it would be advised that you use fewer materials which need a lot of water. Again, if you make the switch to using sustainable materials such as organic cotton and other materials which are sustainable. For example, use more sustainable materials when designing full tracksuits and other items of clothing. 


Make Your Packaging Eco-Friendly 

Something that a lot of fashion brands are doing is ensuring that they are using eco-friendly packaging. Additionally, a lot of businesses will go over the top with packaging such as Amazon. However, if you are using eco-friendly packaging, you are putting yourself above the rest. It is a simple method yet effective way of ensuring that your brand is being more sustainable. 


Avoid Using Harmful Chemicals

Another great way to ensure your brand is being more environmentally friendly is to avoid using harmful chemicals. If you wish for your brand to be more sustainable, get into contact with suppliers that identify the chemicals that they use. Not only will this benefit your fashion brand but it can benefit the people that are wearing the product as well as the environment. 


To Conclude

As you can see, there are many ways to ensure that your fashion brand is more sustainable. However, this is not a short process, it is going to need a lot of negotiating with multiple suppliers so be patient. Do the basics early such as using recyclable packing for your products and people will start to see you becoming a more sustainable brand. 

A Guide on How to Dress for Special Occasions

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Over the past few years, dress codes have been a long and distant memory as we ditched formal wear in favour of loungewear and comfy clothing during the pandemic. But now, as we find ourselves in the new normal, special occasions such as weddings, parties and graduations find themselves being added to our calendars more frequently.


Dress codes are important, as they help to signify the smartness of an event and give guests an idea of what is expected of them. But, unless you’re heading to a races event or attending an extravagant lunch, most special occasions come without a formal dress code. If you’re not quite sure what to wear for special occasions, let’s take a look at some top tips on how to dress for special occasions. 



Unless the couple has asked for a specific theme or dress code, then it’s best to assume that the dress code is smart, formal wear. As an unwritten rule, women should avoid the colour white in respect of the bride, but other than that, anything formal is appropriate. 


If you’re attending both the ceremony and evening parts of a wedding, then you want to ensure that your outfit can go from day to night, whether you add a pashmina or shawl for the cooler evenings, or remove statement jewellery pieces once the wedding breakfast is over, there are many different ways you can change your look during the day. 


For men, a smart, dark suit can never go wrong, especially when paired with a crisp white shirt and formal shoes. Add some personality with your pocket square or tie choice. 


A Graduation Ceremony

If you’ve recently finished university or higher education, then your graduation ceremony is likely scheduled into your calendar. When it comes to your graduation, you should prepare for a long day ahead, so you need to ensure that you’re comfortable, as well as smartly dressed. 


When it comes to what to wear, remember that you’ll be wearing a cap and gown for your main graduation ceremony, but you still have photographs with family and friends, as well as the celebration event following the ceremony, so you want to ensure that you look and feel amazing - it is a special day, after all! 


For spring and summer graduation ceremonies, express your personality with a dress in a spring or summer colour/pattern. For winter or autumn graduations, dark block colours are most in keeping with the seasons. With dresses, you find the middle ground between over and under dressed and can add to it as you see fit and if you’re planning on celebrating into the evening, then you can always change into a night out dress! If you’re wearing a suit, then a smart dark jacket and pants combo, with a shirt colour of your choice, is a fail-safe option. Don’t forget to wear comfortable shoes - you’ll be doing a lot of walking and standing! 


Dinner or Cocktail Party

When it comes to dinner or cocktail parties, then elegance is key. You don’t want to wear something that is too revealing, or makes you feel underdressed. The smarter the better is the rule for these events, but if you’re not too sure about the dress code then you can always ask the host for some guidance. Dress as though you are there to celebrate and, if the event is taking place over the festive season, then a little glitz and glamour won’t hurt! 


If you’re going to a work dinner or cocktail party, then you want to avoid dressing in anything that is too revealing or isn’t appropriate for a work event - think short dresses or low cut tops. If you are planning on mingling or networking with other professionals, then you want to be taken seriously and look professional.

What Is The Difference Between Fashion and Fine Jewellery?

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Understanding the difference between fashion and fine jewellery is not difficult. The difference is simple. It all depends on the materials that are used for that piece. The cost of jewellery also comes down to the materials that the jewellery consists of. 


It also depends on whether or not gemstones are used for that piece of jewellery. In this article, we will be discussing the difference between both fashion and fine jewellery. Including their official definitions from the experts. Whether it is for you or someone you love, you will soon be an expert in jewellery after this. 

Fashion Jewellery

Fashion jewellery is commonly known as costume jewellery. Additionally, it consists of materials that are much cheaper compared to those that are used for fine jewellery. The usual materials you will find with fashion jewellery are; brass, copper, and aluminium, which can mould easily. Furthermore, these materials will often tarnish and damage a lot easier compared to fine jewellery. 

Fashion jewellery isn’t just made of cheap and weak materials. It can also be designed out of textiles, beads or leather. Furthermore, these fashion jewellery pieces can also be coated in metals such as silver and gold. It is also common for fashion jewellery pieces to consist of false stones such as fake gemstones, cubic zirconia and Swarovski crystals. 

Some jewellery experts will suggest that there should be a category between the two. It will traditionally be jewellery that consists of gold vermeil, gold-plated or filled with gold that they believe should have a different category. If you are not sure what either of those is, here are two short definitions of both of them.

Gold Vermeil

Although gold vermeil is very similar to gold plated, there are slight differences. The only difference between gold plated and gold vermeil is that gold vermeil is required to be a certain thickness, which is a gold layer on top of silver of 2.5 microns. This will usually bump up the price of the jewellery and be more expensive compared to gold plated jewellery. 

Gold Plated 

Gold Plated jewellery is a thin layer that is laid over jewellery that is made of another metal. That material could be copper, aluminium, brass or other cheap metals. Gold plated jewellery is made by putting that metal in a chemical solution and then applying an electrical current to that piece. 

Gold-Filled Jewellery

This is similar to gold plated jewellery although the quality of the two can be quite the opposite. Gold is layered on top and the bottom of the other metal. Furthermore, gold-plated jewellery will usually wear off another metal. However, gold-filled jewellery would not, making it much better quality than gold plated. 

Many jewellery enthusiasts will often refer to this type of jewellery as being semi-fine. Additionally, this type of jewellery can also consist of gemstones, that are on the more affordable side such as morganite and opals. These will often be altered in a laboratory with heat or a chemical reaction to make the gemstone clearer, change the colour or make it look flawless. 

Jewellers will usually categorise these pieces of jewellery so they can give a more accurate description of the piece. A typical customer who may not know a lot about metals may not know the differences between fine and fashion jewellery. They may only see the price difference. That is why jewellers will describe any jewellery pieces that are gold vermeil or gold-filled as semi-fine jewellery. 

Fine Jewellery

Fine jewellery is a much higher quality of jewellery, being more durable and expensive. The traditional materials that are used for these are gold, silver, platinum and other strong materials. Another thing to mention, fine jewellery can consist of high-quality gemstones such as rubies, garnets, diamonds and many others.

The prices will generally be a lot higher compared to fashion jewellery for two reasons. It is either down to the quality of the jewellery or, it is down to the brand name of that jewellery. The reason being is so that they can raise the price of poor quality materials. 

Fine jewellery won’t tarnish like fashion jewellery and, if it is broken, it can be fixed. As mentioned before, fine jewellery can get mixed with designer jewellery. You don't need to worry about the price being ramped up too much by designer brands. More often than not, the quality of these jewellery pieces will still be durable. 

If you want to make sure that you are not spending a lot more than you should on designer jewellery, read the hallmarks. Here is a breakdown of some of the jewellery hallmarks.

Gold Jewellery

916 or 917 - 22K

583 or 585 - 14K

416 or 417 - 10K

999 - 24K 

750 - 18K

500 - 12K

375 - 9K

333 - 8K

Pure gold jewellery is the highest quality and that will be 24 karats and, is will be stamped as 999. Once you move down the scale of hallmark, the karat of gold will lower. 

Platinum Jewellery

Similar to gold, platinum is measured in purity, however, the purity is not measured in karats. It would be measured in a percentage. The hallmark numbers and purity for platinum are seen below. The numbers are the hallmark of the jewellery and the percentage is the purity of the platinum.


999 - 99.90%

950 - 95%

900 - 90%

850 - 85%


If you are looking to spend big on fine jewellery but, the price tag is a bit out of your range, we suggest you buy vintage/ antique jewellery instead. That way you are saving money on the original price tag and, you are reusing someone's luxurious jewellery piece that they no longer need. You can even spend money on vintage engagement rings if you wish to save money there. This is becoming very common for newly engaged couples. 


If you want to spend too much on a jewellery piece that is just to complement your outfit, we suggest that you buy fashion jewellery. However, if you're going to be wearing this every day, we suggest that you buy fine jewellery. Although for special occasions you may also want to spend more. That way, it will last you a long time, look good, and be of high quality. 

How To Decide Price For Your Clothing Line? Follow These Tips To Know More!

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Pricing is one of the most important factors that dictate the success of your clothing store. There is a very good reason behind the cost of respective fashion brands and it plays a big role in where the brand stands in the market. There exists a great degree of strategy, and psychology in the pricing process. It contributes to defining the value of the product; in fact, almost everything comes second to pricing. For eCommerce as well as brick-and-mortar stores; the way the products are priced will dictate the levels of profit.

It is not uncommon for one to get the pricing of their clothing line wrong like pricing it at a wholesale price instead of a normal rate. Pricing it too high often means customers seek similar brands or clothes elsewhere and will result in loss of profit. This article goes on to provide vital tips on how to price your products and is a must-read for those who prefer to source wholesale girl’s clothing.

Tips to price your clothing line 

  • Working out the correct price of an item is not the easiest job; however, using the backward pricing method makes the process simpler.
  • The way backward pricing works is once you have set a price for a product, divide it by 4 to establish the cost price. If the figure is something that seems appropriate you have a good place to start for pricing the product.
  • Implement the keystone markup method to price your fashion products; this includes multiplying the price by 2 or 2.5. This involves finding the total cost to manufacture the product and then multiplying it by either 2 or 2.5. This is one of the simplest pricing methods around.
  • Implementing the 'absorption pricing method' includes adding the cost of production for each product and also adding the overhead cost as well as any additional expenses.
  • The absorption price method involves finding the cost price (which will include the cost of material and labor). It also includes calculating the overheads like admin and design expenses. This expense is then divided by the number of items. This process also involves establishing a profit margin to establish the wholesale price. In order to determine the retail rate price simply multiply the figure by 2 or 2.5.
  • Since pricing plays a big role in determining the profit it is a good practice to engage in price optimization to increase your profits. This will usually involve dynamic pricing, developing a pricing strategy, etc.
  • It is important to first determine where the brand is placed in the market; this is a good place to start when pricing.
  • One can add luxury pricing to premium and implement budget pricing for low-end products.
  • It is quite common for the manufacturers to suggest the retail price, this is often referred to as the MSRP. This is a good place to start for those who are clueless about how to price it themselves. It also helps save time and effort on this process.
  • Incorporating discounts and implementing psychological pricing is a good method of increasing sales and achieving one's goals in terms of sales numbers.
  • A little research into the competition is invaluable when setting aggressive price rates.

Pricing fashion products correctly is one of the toughest jobs and requires one to perform some research and calculate a few numbers prior to deriving it. The basic success of a business hangs on the way you price your products. Besides being something one can derive using simple calculating; it is also something that requires one to develop a good strategy for. The key to pricing your products well is to be flexible and also allow for dynamic rates.


7 Things To Look For In A Sustainable Fashion Brand

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Greenhouse gases are heating up the planet, entire species are dying out, and our supply of clean water is dwindling. The fact is that fashion takes up more than its fair share of the planet's resources. But right now we have the opportunity to make real, meaningful changes. By rethinking our practices and adopting new, sustainable ways of consuming, we can reverse this dead end course. Slow fashion is not just the latest hot trend. It is a transformation that is changing the way we create and consume. Read on to discover seven things you should look for in a sustainable fashion brand.

1. Quality


One of the most unsustainable practices is throwaway or ‘fast’ fashion. More than half of fast fashion winds up in a landfill in less than a year. You can make a big difference by buying from brands that create pieces that are designed to last, and that includes jewelry. Invest in products from smaller companies that are committed to sustainable practices. In doing so, you’ll find items that are not only more durable, but also more valuable, like unique engagement rings. You want your gems to look as good on your 30th wedding anniversary as they do on your 1st.


2. Recyclability


When you’re shopping, it is important to consider not only how many times you will use a particular item but where it will go once you no longer want it. Synthetics are very difficult to recycle, and that includes blends. Whenever possible, choose 100% natural, organic fibers. More and more brands are offering store credit to consumers in the form of ‘take back’ programs. Other options include the rapidly-growing niche of online resale. Make a few bucks while keeping your stuff out of landfills, a winning solution all around.


3. Emissions


The fashion industry is one of the most polluting sectors in the world. Apparel and footwear alone create more waste than all airline flights and maritime shipping combined. Seek out brands that not only know what their carbon emissions are, but are taking steps to mitigate them. You can cut your own carbon footprint by wearing your clothes for longer. Just one year of extra wear can cut your personal carbon emissions by about 30%.


4. Chemicals


Have you ever considered what went into making your clothes, like chemicals, dyes, or an excessive quantity of water? Creating a pair of jeans uses an incredible amount of all of these. Look for businesses that participate in sustainable organizations such as the Better Cotton Initiative. Take a pass on any brand that isn’t willing to share its practices


5. Fairness


What you don’t see when you cozy up in your favorite pjs is that many crops are grown using forced and child labor. Also, cotton frequently requires large amounts of fertilizers and pesticides, exposing farmers to toxic doses of chemicals. Sustainable practices in the fashion industry include fair wages and safe working conditions for the workers everywhere in the world. Seek out products that prove their commitment to living wages and job safety.


6. Transparency


We truly are a global community. Your clothes and accessories have likely traveled farther than you ever will. But this far-flung production has the result of hiding the true cost of an item. If a company won’t tell you about its supply chain, meaning where it gets its base materials or how it ships goods, track down the information online. Through the power of the internet, consumers have become informed. They can also let other know when businesses behave badly.


7. Values


There’s talk and then there’s action. Businesses that put their money where their mouth is are the ones to invest in. When the beliefs of brands and consumers align, that’s when real change happens. Solid values that help the entire planet thrive will always come out on top.

The Ultimate Shopper’s Guide To Sustainable Fashion

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The Ultimate Shopper’s Guide To Sustainable Fashion

So, you want to be a more conscious consumer & shopper, but where do you start? Learning all you can about fast fashion and ethical brands is great – but it can also be time-consuming, especially when you just want to buy a pair of jeans or a great swimsuit without devoting hours to the search. Luckily, breaking down the main issues and finding key things to look for can help. This way, we can feel a little more enlightened about all things “eco-fashion”, do good for the planet, and still enjoy shopping for great sustainable fashion. To learn more about why eco-friendly clothes are so important, and the best ways to shop sustainably while still have fun with it all, we invite you to delve into this important topic. Armed with this high-level information, you may feel compelled to dig deeper into the issues that matter most to you – and to that, we say, go for it!

Why is sustainability important?

Sustainability in fashion is critical for many reasons. Did you know that the fashion industry is responsible for 10% of annual carbon emissions globally? That is more than all maritime shipping and international carbon emission combined! On top of that, the fashion industry is said to produce 20% of the world’s waste. According to scientists, the next 10 years could be the most critical for reversing the course of these concerning realities. This is serious stuff.

Today, many leaders in the industry are calling out important ways to improve fashion’s footprint, including areas of focus such as; utilizing regenerative agriculture, decreasing c02 emissions, ending the use of toxic materials such as microplastics, harnessing alternative energy, recycling waste products, and turning them into usable fibers and products, increasing the prevalence of fair trade practices and ending human exploitation, as well as reworking business models into circular economy systems. Sustainability is important in order to support the planet and to also support those who create what we wear with fair wages and safe working conditions.

The main takeaway? Sustainability benefits everyone. We can all affect change and make a real difference by investing in companies and brands that are forging a sustainable path forward. Feel good and do good with fashion? Sounds like a win-win scenario.

What is sustainable fashion?

Sustainable fashion applies to the fashion system in its totality, ranging from ecological, financial, cultural, and social issues. It is a framework that addresses the need for integrity throughout the many facets of textile and product production and explores and finds ways to improve upon aspects of the material, production, design, and more.

When figuring out how to shop sustainable fashion, here are a few areas that are most commonly focused on:

  • Responsibly-Sourced Materials
  • Low Carbon Footprint
  • Responsible & Alternative Energy Consumption
  • Fair Trade Policies
  • Regenerative Agriculture
  • Transparency in Supply Chain
  • Quality & Product
  • Indigenous and Localized Community Impacts
  • Slow Fashion vs. Fast Fashion

Where can I shop for sustainable clothing & accessories?

From high end to budget-friendly, sustainable fashion has become more accessible than ever. And once you find your favorite brands or shops, we recommend having fun with recycling your clothing, trading garments with friends, and getting as much use out of the pieces you love, rather than over-buying. You may be surprised how long your well-loved pieces last, and how much more meaning they carry when you put more thought into your sustainable fashion purchases. If you are wondering how and where to buy sustainable clothing, then look no further.


  • Footwear
  • Shoes that are designed with social and environmental responsibility, while also being stylish and functional. Sneakers work for streetwear and exercise, sizing for children and adults.
  • $$$
  • Utilizing a significant amount of eco-friendly materials and limiting chemical, water, and wastewater in production, Veja continually improves their sourcing and production methods to reflect highly sustainable principles. Some refer to Veja as ‘the world’s most sustainable sneaker brand’.


Vivida Lifestyle

  • Swimwear & Activewear
  • Bikinis, surf suits, and activewear designed to perform exceptionally and look incredible on. Beautifully designed while offering superior performance, pieces are built for action while still feeling feminine and sexy. Subtle, thoughtful features and a loyal eco-conscious community make this brand especially noteworthy and earth-friendly.
  • $$
  • Vivida’s swim and activewear line is made from recycled, post-consumer plastic bottles. They also work with the United Nations to help drive industry sustainability initiatives globally. Other areas of focus include utilizing GOTS certified cotton, wind energy, eco-neoprene made of recycled rubber tires, and the use of low impact dyes and non-toxic glues in high-performance gear built for the water and beyond.


  • Lounge & Streetwear
  • Comfortable basics in simple colors to mix and match and wear anywhere. Easy fit, affordable, and made for all ages.
  • $

    PACT works with a Fair-Trade certified factory that creates products from GOTS certified organic cotton, which means no harmful chemicals. A great example of how to make sustainable fashion affordable.

Stella McCartney 

  • Women’s High Fashion
  • High-end clothing and accessories designed and created with extreme attention to detail and tailoring.
  • $$$$
  • Working on numerous initiatives to ensure their products do not exploit natural resources, Stella McCartney has reduced the use of oil-based synthetic material and makes sure to use cotton that is not sourced from endangered forests. They also keep an extensive supplier database that meets only the highest standards in sustainability and quality.

Outland Denim

  • Denim Clothing
  • Clothing for men and women that ranges from tees and dresses to jackets and pants, with an emphasis on denim. Easy, wearable, and high quality.
  • $$$
  • Outland utilizes a high proportion of eco materials, including low impact dyes and GOTS certified cotton to produce their denim products. They also limit water usage and harmful chemicals. Additionally, they provide employment opportunities to women of Cambodia who have been trafficked, offering them a fair living wage.


Brothers We Stand

  • Men’s Fashion
  • Ethical clothing for men, including t-shirts, coats, jeans, sweatshirts, and more.
  • $$
  • This company focuses on creating a positive social and environmental impact by working with wind-powered factories, operating with transparent supply chains, and ensuring fair and safe labor conditions.


  • Knitwear

  • Luxurious, but more affordable than your average high-quality knitwear. From sweaters and matching sets to dresses and elevated loungewear.

  • $$

  • Focused on improving transparency, especially in the often, over-priced cashmere market, the founders pay nomadic herders 50% more than industry standards and cut out middlemen in their direct-to-consumer model.


  • Leather Goods, Accessories & Clothing

  • A combination of chic apparel and accessories for a modern wardrobe. Women’s bags, jewelry, and items easily integrated into any wardrobe as go-to staples.

  • $$

  • Cuyana works with global craftspeople to support local communities and minimizes their carbon footprint by sourcing materials in close proximity to their manufacturing facilities.

Alternative ways to dress sustainably on a budget

  • It’s not difficult to learn how to clothes shop sustainably. Once you learn a few hacks and mix and match strategies, you’ll find it can be quite fun. Aside from buying new clothes & accessories, here are some other ways to score great finds, sustainably.


  • Spearhead regular meetups with your friends and acquaintances to bring clothes you no longer love and swap for new-to-you items.


  • If you’re feeling creative, discover new ways to wear old items you’ve outgrown or become tired with. Pants can become shorts, old cotton tees can be reimagined into a cool headscarf, and that boyfriend shirt could be cropped and cinched at the waist for a fresh look.


  • If you’re looking for sustainable fashion cheap, this is the place to go. Not only is it an ultra-affordable option, but you’ll also find unique and one of a kind pieces that will elevate your wardrobe in cool and unexpected ways.


  • Services such as Rent the Runway and Nuuly have become the new go-to sources for great fashion that you don’t need to own to wear. These are especially great when you need that killer black dress or meeting attire that you know you’ll only wear once.

About The Author

Vivida Lifestyle seeks to build the best and most sustainable activewear and accessories for watersports, yoga, and life. Vivida supports a global community of like-minded individuals that inspire and empower one another to live balanced, healthy, and fulfilling lifestyles doing what they love. Focused on supporting the earth and serving as an example for the industry, Vivida has signed on with the United Nations in helping to create a Global Climate Action Plan for the Fashion Industry. They also work with some of the most sustainable, innovative, and transparent manufacturing methods, materials, and facilities available today.

Sustainable Laundry Tips for Fashion Clothes

By | Sustainable Fashion | No Comments

Each generation has its fashion trend, and the clothing industry has always produced several fashionable clothes. Mass production has an environmental impact and social impact, which makes us conscious of fashion’s eco-footprint. Thus, we find sustainable laundry tips to improve the total life span of clothes.

We might not be aware that doing laundry could be a great contributor to climate change and environmental pollution. Luckily, there are ways to reduce the impact of washing clothes through sustainable laundry tips.

As laundry is a must-have chore to all households, it should be our initiative to encourage each other to go green. Let us practice these sustainable laundry tips for fashion clothes.

General Sustainable Laundry Tips

Here are four general sustainable laundry tips that you could try to help the environment and keep your clothes extend their life span.

Use Cold Water When Washing Clothes

Washing machines consume more energy by heating the water, but it could help save hundreds of pounds of carbon a year if you wash on cold water.

Aside from the green effect of cold water when washing clothes, it helps laundry detergent give out its best capacity. Some laundry detergents have enzymes that are most effective with cold water.

Moreover, cold water helps prevent your favorite clothes from fading and shrinking.

Air-Dry Clothes

The dryer machine is one of the household appliances that use energy intensively. If you have a backyard to install line drying or space in your apartment for a drying rack, you could use the air-drying method than the drying machine.

Air-drying clothes provides countless benefits, from harnessing renewable energy to extending the life of the fabric. 

But, if you have a small space that could not accommodate space for air-drying, you can get an energy-efficient drying machine.

Dry on Lower Heat in Longer Period

If you do not have space in your home or apartment for line drying, you could efficiently use your dyer machine. You could cut short energy consumption by a fraction by setting the dryer on lower heat for a more extended period. 

Stop the dryer before your clothes will bone-dry. Aside from saving time and energy, you are protecting your clothes from wrinkles and help it look new for a longer period. Moreover, if you are still deciding on getting a dryer, choose an energy-efficient appliance.

Do Not Use Chemicals

Some laundry detergents and fabric conditioners contain an overwhelming amount of toxic chemicals that we are unaware of. It is time to put a halt on using detergents that contain harmful chemicals. As these chemicals are dangerous to our health, it is detrimental to the fabrics of our clothes. 

Carefully choose the laundry cleaning products you use. You may also create homemade laundry detergents. Common household ingredients can be used for your homemade laundry detergents. 

Sustainable Laundry Tips for Fashion Clothes

As we know, our fashion clothes are made from different garments, and we have to take good care of them during laundry. We can’t risk washing our fashionable clothes without expert knowledge. If you are not confident, hire a laundry service and let the experts do it for you.

Bamboo Fabric

Clothes made from bamboo or cotton are pre-shrunk. They are low maintenance. You can safely wash them with machines. However, if your fashion clothes are made from !00% bamboo, you have to dry clean them, it may shrink with regular washing.

Hemp Fabric

You can safely wash your casual shirt and jeans that are made out of hemp cotton. However, you have to be careful because they get softer over time. You need to wash them delicately and avoid using harsh detergent.

Linen Fabric

You can wash your garments made of linen if they are pre-treated with wrinkle-reducing chemicals. But, remember we should avoid using harsh chemicals to help our environment. Thus, it would be safe to dry clean these delicate fabrics.

Organic Cotton

Most clothes are made from organic cotton. Each of us owns a shirt or everyday wear, and we all know they are suitable for regular washing. You can safely wash them with your washing machine without the worry of damaging your clothes. 

Organic Wool

Check the label of your clothes made of organic wool if they are washable with machines. Almost wool items need to be dry cleaned. Do not be complacent with using shrink-reducing chemicals as washing them through a machine could distort them.

Recycled Polyester

Clothes that are made with recycled polyesters are jackets and fleece pullovers. They are light and sturdy clothes that can be washed in machines., 

There are several clothes, no matter what fabric they are made of, are labeled with “dry clean only.” That would be a good reason for opting to have a laundry service have your clothes for dry cleaning to make sure you won’t damage your garment from using your regular washing machine.